Side Baby's Biography

Side Baby, born Arturo Bruni on February 1, 1997, is an acclaimed Italian rapper and songwriter renowned for his innovative style and bold presence in the contemporary hip-hop scene. Rising to fame as a founding member of the influential trap collective Dark Polo Gang, Side Baby quickly made a name for himself within Italy’s vibrant music landscape. His debut with Dark Polo Gang in 2015 marked a turning point for Italian rap, bringing a fresh blend of street culture, fashion, and experimental beats to a mainstream audience. After establishing his reputation with the group, he embarked on a solo career, releasing hits that showcased his lyrical prowess and unique voice. Known for his provocative lyrics and distinct fashion sense, Side Baby has built a loyal following on social media and continues to be a trendsetter among youth. Beyond music, he is passionate about streetwear, skateboarding, and video games, reflecting the lifestyle he often raps about. Though he has faced controversies and public feuds, Side Baby remains focused on his craft, striving for artistic freedom and authenticity. As of 2024, his estimated net worth has grown to $1,000,000, driven by music sales, streaming, live performances, and entrepreneurial ventures. With a keen interest in hip-hop culture and a dedication to his art, Side Baby stands as a prominent figure in Italian music, inspiring the next generation of artists with his originality and ambition.