bbno$'s Biography

bbno$ (pronounced 'baby no money'), born Alexander Leon Gumuchian on June 30, 1995, is a Canadian musician, rapper, and songwriter known for his infectious humor, playful lyrics, and viral internet hits. Rising from Vancouver's underground music scene, bbno$ quickly gained a global following with his unique blend of hip-hop, pop, and meme-inspired content. He first captured mainstream attention in 2019 with the smash single 'Lalala,' produced with Y2K, which dominated charts and social media platforms worldwide. With a knack for catchy hooks and a self-aware, comedic persona, bbno$ has become a prominent figure in the digital music era, leveraging platforms like TikTok and YouTube to build his audience. He is recognized for his DIY approach, often producing music independently and engaging with fans through social media. Although he initially studied kinesiology at the University of British Columbia, a sports injury redirected his passion towards music. bbno$ has since released multiple albums and singles, achieving several gold and platinum certifications. Known for his down-to-earth attitude and witty quotes, he continues to innovate in the industry. As of 2024, his estimated net worth stands at $3.5 million, fueled by streaming revenues, touring, and merchandise sales. Fun-loving and entrepreneurial, bbno$ is a leading example of how internet culture and music can intersect to create a new kind of global star.