JoJo Siwa Net Worth (2025)
Dancer, Singer, Actress, YouTuber

Net Worth
Wealth Tier: Deca-Millionaire
Net worth between $10 million and $100 million
Annual Income
$2M annually, from YouTube, music, TV, and brand deals
Net Worth Timeline
2022: $18,000,000, 2023: $20,000,000, 2024: $22,000,000
JoJo Siwa's Biography
JoJo Siwa, born Joelle Joanie Siwa on May 19, 2003, is a multi-talented American singer, dancer, actress, and YouTube personality who has taken the entertainment world by storm. She first gained national attention as a spirited contestant on the hit reality show 'Dance Moms,' where her dynamic personality and signature oversized bows quickly set her apart. Leveraging her early fame, JoJo launched a highly successful solo career, becoming a pop culture icon for children and teens alike. Her chart-topping singles, including 'Boomerang' and 'Kid in a Candy Store,' have garnered millions of views and streams, while her energetic YouTube vlogs attract a massive global following. Beyond her music and online presence, JoJo is a savvy entrepreneur, with her JoJo Siwa Bow Collection becoming a merchandising phenomenon, selling tens of millions of units worldwide. She has also partnered with major retailers like Claire's and Walmart to expand her brand. JoJo is celebrated not just for her entertainment career but also for her advocacy, especially as a vocal supporter of LGBTQ+ rights after coming out publicly. Her positive, inclusive message—"You be you, and I'll be me"—resonates with fans of all ages. With an estimated net worth of $22 million in 2024 and a growing list of accolades, JoJo Siwa continues to break boundaries and inspire young audiences everywhere.
Wealth in Perspective
Fun Fact
JoJo Siwa has sold more than 80 million bows worldwide.
Full Name
Joelle Joanie Siwa
Nickname
JoJo Siwa
Nationality
American
Birthday
May 19, 2003
Age
22
Zodiac Sign
Taurus
Height
5'9" (175 cm)
Weight
139 lbs (63.0 kg)
Marital Status
Unmarried
Children
0
Education
Home-schooled
Famous For
Nickelodeon's Dance Moms, YouTube channel, signature bows
First Big Break
Appearing on Dance Moms with her mother Jessalynn Siwa
Social Media
Instagram: @itsjojosiwa, YouTube: Its JoJo Siwa, TikTok: @itsjojosiwa, Twitter: @itsjojosiwa
Businesses Owned
JoJo Siwa Bow Collection, merchandise lines with Claire's and Walmart
Awards
Nickelodeon Kids' Choice Awards, YouTube Gold Creator Award
Category
Musicians
Controversies
Faced criticism over some merchandise recalls, and for addressing her sexuality publicly
Hobbies
Dancing, singing, vlogging, fashion design
Interests
Pop music, LGBTQ+ advocacy, entrepreneurship
Quote
"You be you, and I'll be me. That's the best way to live."